Год издания: 2006
Количество страниц: 504
В продаже с 18.01.2012
Как только книга From Resource Allocation to Strategy станет доступна для заказа в одном из интернет-магазинов, Вам на e-mail будет отправлено уведомление.Укажите e-mail для связи:
Joseph L. Bower and Clark G. Gilbert have collected together some of the leading experts on strategy to examine how strategy is actually made by company managers across the several levels of an organization. Is strategy a coherent plan conceived at the op by a visionary leader, or is it formed by a series of smaller decisions, not always reflecting what top management has in mind? Often it is by examining how options for using resources are developed and selected, that we can see how a company's cometitive position gets shaped. On the bases of this understanding, we can see better how these processes can be managed. The book's five sections examine how the resource allocation process works, how the way it works can lead a company into serious prblems, how top management can intervene to fix these problems and where the most recent thinking on these problems is headed. A fifth section contains assessments of this work by through leaders I the fields of economics,...