Год издания: 2007
Количество страниц: 134
В продаже с 18.01.2012
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Innovate or stagnate: that is the stark challenge facing all businesses today. Creating an innovative climate is essential for positive organizational change, and this demands leaders who can bring about this change. John Adair looks at the links between leadership, creativity, and change. He explores every aspect of this vital business topic in his classic style. This new book will help leaders of all types meet the challenges of innovation and achieve profitable growth through team creativity. Using case studies of Google, Honda, and 3M, Adair covers topics such as the characteristics of innovators, organizing for team creativity, expectations of creative people, creative leadership, managing the criticism of ideas, harvesting ideas, and overcoming resistance to change.