Год издания: 2004
В продаже с 18.01.2012
Как только книга Out of Context : A Creative Approach to Strategic Management станет доступна для заказа в одном из интернет-магазинов, Вам на e-mail будет отправлено уведомление.Укажите e-mail для связи:
Book Description Out of Context complements traditional texts in strategic management rather than substitutes for them. It helps readers to think about strategy conceptually and creatively, not just analytically, with a useful tool to achieve that end. Using metaphor as the principal means to uncover new insights, Wagner Weick has assembled a set of challenging resources. Combining readings from a wide-ranging mix of disciplines?sports, science, philosophy, art, and military history?with thoughtful introductions and thought-provoking discussion questions. Contributing authors include academics, such as Henry Mintzberg (McGill) and Kathleen Eisenhardt (Stanford), and practitioners, such as Boston Consulting Group founder Bruce Henderson.