Год издания: 2005
В продаже с 18.01.2012
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Book DescriptionThere are countless books on the business shelf that focus on corporate culture, but their views are often too broad to address an organization's real needs. The subcultures within a company cannot be overlooked, and their disparities must be resolved for them to work together on a daily basis. For an organization to operate optimally, these subcultures must be aligned properly. Aligning Organizational Subcultures for Competitive Advantage takes a hard look at the subcultures within modern corporations, and demonstrates how reconciling differences among them produces a corporate culture that give organizations a competitive advantage in the marketplace. Both a practical guide for managers and a valuable supplement for training in academic and organizational settings, this book focuses on the inner workings of organizational subcultures that can be aligned for purposes of achieving a mutually supportive corporate system. Aligning Organizational...