Год издания: 2005
В продаже с 18.01.2012
Как только книга Fundamentals of Managerial Economics (Printed Access Card) станет доступна для заказа в одном из интернет-магазинов, Вам на e-mail будет отправлено уведомление.Укажите e-mail для связи:
Book Description The Eighth Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, algebra-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustratethe application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role economic analysis plays in that process are emphasized throughout. This revision is designed to maximize accessibilityfor a student audience with little or no background in economics or higher-level mathematics. The text focuses on the economics--not the mathematics--of the managerial decision process.